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Noōr™ Adaptogenic Coffee
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(4.83/5) Rated Excellent & Delicious

Noōr™ Adaptogenic Coffee

Coffee without the -

Anxiousness, Jitters, Crash & Fog

Noōr™ Adaptogenic Coffee runs on a 3 Part Formulation. Arabica brings the taste and caffeine kick, L-theanine brings balance to the caffeine experience, and 10 functional mushrooms bring more to every cup.

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165 mg of Caffeine

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11 Functional Ingredients That Support Caffeine

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Coffee Taste & Kick Decaf and Tea Can't Match

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Instant Coffee, Ready in Less Than a Minute

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Fast Shipping via NZPost

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30-Day Money Back

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NZ Owned & Operated

How Is Noōr Different From Regular Coffee, Decaf & Tea

Regular coffee delivers the familiar taste and caffeine kick, while decaf reduces most of the caffeine and tea offers a different taste and ritual altogether. Noōr keeps the coffee experience at its core, with 165 mg of caffeine plus L-theanine and 10 functional mushrooms. It is designed for coffee lovers who want a smoother, more balanced caffeine experience without giving up the taste, ritual and satisfying kick of coffee.

Is Noōr Suitable If I’m Sensitive To Caffeine?

Noōr was created for people looking for a more balanced coffee experience. If you know you’re particularly sensitive, start with a smaller serving and see what works for you.

Who Is Noōr Designed For?

Noōr was created for coffee lovers looking for a smoother, more balanced caffeine experience. Arabica coffee provides the familiar lift, while L-theanine and 10 functional mushrooms give the cup more than caffeine alone. The formula is built around balanced energy and focus, with the rest of your day and eventual wind down in mind.

The Ingredients Behind the Noōr Experience

Every cup combines Arabica coffee with L-theanine and 10 functional mushrooms, including Lion’s Mane, Reishi, Cordyceps, Chaga, Turkey Tail, Shiitake, Maitake, Oyster, Mesima and King Trumpet. Together, they create a formula built around energy, focus and a more balanced coffee experience, rather than caffeine alone.

What Does It Taste Like?

Noōr tastes like a smooth, rich cup of coffee with a subtle creaminess from coconut milk, plus light nutty notes and a gentle cocoa aroma. There is no noticeable mushroom taste, so you still get the familiar coffee experience you love, just with a little more depth and smoothness.

How to Make Noōr

Add 1 tablespoon of Noōr to 180 to 240 ml of hot water and stir well. Enjoy it black or add your favourite milk or creamer. You can also pour it over ice for an iced coffee or mix it into your usual coffee if you prefer a stronger cup.

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No Added Sugar

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Gluten Free

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No Artificial Flavours

A comparison chart on a cream background comparing three coffee styles: Noōr Coffee, Regular Coffee, and Decaf & Tea. The chart uses green checkmarks and red X marks to indicate differences in taste, body, caffeine, and flavour notes.
A comparison chart on a cream background comparing three coffee styles: Noōr Coffee, Regular Coffee, and Decaf & Tea. The chart uses green checkmarks and red X marks to indicate differences in taste, body, caffeine, and flavour notes.

Noōr Compared To Your Other Options

Regular coffee gives you the taste and the kick, then charges you for it all afternoon. Decaf and tea take the charge away and the coffee with it. Noōr is the option nobody offered you.

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Yes, It Still Tastes Like Coffee.

Rich roasted Arabica leads the cup, followed by a smooth finish, subtle nuttiness and a light cacao-like aroma.

Try Noōr Risk Free
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Feel a Massive Difference in 30 Days or Your Money Back

Try Noōr for 30 days. If it is not the right fit for you, you are covered by our money back guarantee.

Try Noōr Risk Free

Frequently asked questions

How much caffeine is in Noōr?

Each serving contains 165 mg of naturally occurring caffeine from premium Arabica coffee.

Is Noōr Suitable If I’m Sensitive To Caffeine?

Noōr was created for people looking for a more balanced coffee experience. If you know you’re particularly sensitive, start with a smaller serving and see what works for you.

Can I Drink Noōr Every Day?

Yes, Noōr is designed to fit into your everyday coffee routine. As with any caffeinated drink, choose a serving size and time of day that suits you.

Are these magic mushrooms?

No. Functional mushrooms are completely different from psychedelic mushrooms and will not cause hallucinogenic effects.

Is Noōr A Replacement For My Regular Coffee?

For many people, yes. Noōr is made with premium Arabica coffee, so it still delivers the familiar taste and ritual coffee lovers enjoy. Some people replace all of their daily coffees, while others simply swap one cup a day.

Are there any additives or sweeteners?

No. Noōr contains no added sugars or artificial sweeteners.

How Do I Prepare Noōr?

Simply add one tablespoon of Noōr to 180–240 ml of hot water, stir well and enjoy. Drink it black, add your favourite milk, or even serve it over ice.